I was brought in to create a dynamic and upbeat video that effectively showcases Essentia’s premium branding, high-quality product offerings, and extensive portfolio. By leveraging the brand’s previous success with product spots, I had the opportunity to create the first video that features both Essentia Ionized Alkaline Water & Essentia Hydroboost.
While collaborating closely with Essentia's talented Creative Director, Olivia Vitou, I had an absolute blast managing various aspects of the project, including storyboards, animation, lighting, and final compositing. Meanwhile, Jessica Weitzel handled the 3D modeling and texturing of the Essentia bottles. A :10 and :15 versions of the spot were created for usage across multiple social media platforms and out-of-home displays.
